Evaluative Report: Part A

Evaluative Statement

An evaluative statement using three (3) experiences documented in your OLJ as evidence of meeting the learning objectives of the subject.

For the purpose of demonstrating that I have met the learning objectives of the subject I have chosen the following three OLJ entries:

Whilst I have experimented with, and understood, many social networking tools and technologies throughout the session, the post ‘RSS In Action’ demonstrates a good understanding of RSS (Really Simple Syndication). The post examines how RSS feeds can meet the needs of individual users, groups and communities, including libraries, and delivers three solid examples of RSS use. The post explores how libraries can use RSS to collect and display content from others, and also publish and send content directly to their members. The use of RSS for professional development is also mentioned. Farkas (2007, p. 49) argues that RSS is in fact ‘the key to staying informed and preventing information overload’. I agree with this statement as the volume of information available online makes it impossible to keep up to date by manually checking websites. This post has also been included because of the positive effect the activity had on my work and life. I subscribed to several RSS feeds that delivered content about job vacancies, and this led to a successful job application and my first librarian position. I feel this very clearly demonstrates a social networking tool meeting the needs of both an individual and also an organization searching for a new employee.

In order to demonstrate an understanding of the term ‘library 2.0’ I have chosen the blog post ‘Building Academic Library 2.0’. This OLJ task involved taking five pieces of advice from the YouTube video ‘Building Academic Library 2.0’ (UC Berkeley, 2007). The advice I considered most appropriate to my workplace was:

  • Know your users
  • Use 2.0 tools to market the collection
  • Develop a risk tolerant culture
  • Collect knowledge internally
  • Devote time to library 2.0 initiatives.

Whilst this advice was valuable, I also found the video and the keynote speaker Meredith Farkas extremely helpful in developing my understanding of the term ‘library 2.0’. Farkas admits that she struggles with the exact definition of the term, and views it more as a state of mind. Whilst Library 2.0 is related to Web 2.0 and technologies, it is not just about the technology. Farkas (2008) in fact warns against libraries implementing technology without assessing if it’s really in the best interest of the library or what members really want. Farkas (2008) goes on to say that library 2.0 is really about ‘working to meet changing user needs’, trusting and listening to users, ‘getting rid of the culture of perfect’ and ‘being aware of emerging technologies and opportunities’. It’s also about constantly reevaluating library services and seeing members as partners in developing the future of the library (UC Berkeley, 2007).

Library 2.0 is a difficult concept to clearly define. I think the YouTube video ‘A Librarian’s 2.0 Manifesto’ (below) by Laura Cohen (2006), which I first encountered in 2010, remains the resource that best captures the essence of library 2.0 for me.

 

I feel that the blog post ‘shift happens’ demonstrates an understanding of some of the issues that arise in a socially networked world and how information policy can be used to address these. Five trends that are changing peoples online behavior were chosen from the YouTube video ‘Did you know 4.0’ (XPLANE, 2009) followed by a discussion of how these trends may influence information policy. I found the statistics delivered in the video particularly astonishing, especially the number of texts sent by the ‘average’ American teen! Policies can be used to solve recurrent organizational problems, provide guidance in decision making, clarify values and intentions and ensure consistency throughout the organization (Bryson, 2006, p. 125). The readings I did for the post helped me to develop a clear understanding of why information policies are important. The Harris Interactive survey (2011) revealed some very interesting figures regarding personal Internet use at work and highlighted another area where policies are becoming increasingly important. This activity helped me realize that it is essential for organizations to develop clear guidelines for staff regarding all online activities, both personal and in relation to work. These policies may need to be regularly updated as new technologies arrive and provide new possibilities for information access, sharing and publishing.

Bryson, J (2006) Managing Information Services: A Transformational Approach. (2nd ed.). Aldershot, UK: Ashgate Publishing Limited.

Cohen, L (2006, November 9) A Librarian’s 2.0 Manifesto [Video file]. Retrieved from: http://www.youtube.com/watch?v=ZblrRs3fkSU&feature=player_embedded

Farkas, M. G. (2007) Social Software in Libraries. Medford, New Jersey: Information Today, Inc.

Farkas, M. G. (2008, January 24) The essence of Library 2.0? [Web log post]. Retrieved from: http://meredith.wolfwater.com/wordpress/2008/01/24/the-essence-of-library-20/

Guymer, D (2012, August 26) RSS In Action [Web log post]. Retrieved from: http://jaspersknowledge.wordpress.com/2012/08/26/rss-in-action/

Guymer, D (2012, September 9) Building Academic Library 2.0 [Web log post]. Retrieved from: http://jaspersknowledge.wordpress.com/2012/09/09/building-academic-library-2-0/

Guymer, D (2012, September 30) Shift Happens [Web log post]. Retrieved from: http://jaspersknowledge.wordpress.com/2012/09/30/shift-happens/

Harris Interactive (2011) Personal Internet Use at Work: A Year-round Problem on the Rise? Retrieved from: http://visual.ly/personal-internet-use-work-year-round-problem-rise

UC Berkeley (2007, November 19) Building Academic Library 2.0 [Video File]. Retrieved from: http://www.youtube.com/watch?v=q_uOKFhoznI

XPLANE (2009, Sept, 14) Did you know 4.0 [Video file]. Retrieved from: http://www.youtube.com/watch?v=6ILQrUrEWe8

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